Recognition through design

If you want your company to be recognized, be sure to use your corporate identity consistently in all of your company’s communication outings. Logically, that includes your emailings.
Why is it so important to use your corporate logo, its distinctive colours and design elements consequently? It’s not just a matter of recognition. It also influences the likeability of your company. When people are familiar with your corporate design, they will relate it to the positive experiences they’ve had with your company. And that makes a perfect foundation for consumer loyalty.
Use your corporate identity consequently throughout your entire communication. It will help you strengthen the relationship with your contacts.

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