Online marketing trends for 2009

Both ExactTarget and Jupiter Research are certain that the economical crisis will change the marketing landscape.

Traditional marketing techniques will have to be re-modelled and new marketing will gain more weight.
Email Marketing will boom in 2009!  

Sounds like good news for us, but there are still some action points:

  • Design and renderability are becoming more and more important
  • Deliverability and reputation management can make or break you
  • Integration and crm management will increase your ROI

So before you all start using this great tool called Email Marketing, think about your strategy and use the appropriate tools. You can always test ours for free 😉 

And remember. Don’t should, talk … with your costumer

Kenny Van Beeck

3 Comments

  1. Posted January 6, 2009 at 7:47 pm | Permalink

    This will more than likely be a year where email marketing will be predominant. Not necessarily because it is the most effective way to create leads but mainly because it is so inexpensive. Another form of marketing that you might want to consider that is reasonably inexpensive also is business seminars. Research is showing that more quality leads result from seminars than almost any other form of advertising. The trick is of course to fill the seats, but if you can do so, it will pay dividends. That will be one of our focuses this year.

  2. Posted February 12, 2009 at 3:19 pm | Permalink

    So email marketing ah?? That sounds interesting; another subtype of INTERNET MARKETING. But I have read a blog mentioning that email marketing will not be a good tool if you want your business to boom since it does not have strength to compete in the bulk of marketers. Though it is cheaper, but it could just end up beneath other tactics. However, in recession, this can atleast bridge you through…Check this lens, I found articles that could deepen your knowledge about ONLINE MARKETING.

  3. Posted October 30, 2009 at 7:11 am | Permalink

    Jupiter research is a great way to go!


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  4. […] Another fellow blogger put an intriguing blog post on Online marketing trends for 2009 « EmailGarage – the email …Here’s a quick excerptThis entry was written by EmailGarage and posted on January 6, 2009 at 4:12 pm and filed under Deliverability, Design, Email Marketing, Personalization, Rendering, Technology, Tips, Trends. Bookmark the permalink. … […]

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