7 tips to give your email marketing that human touch

1. Tone of voice Define the tone of voice of your emails according to the kind of relationship you already have with your contacts. Formal or informal, rational or emotional… don’t know how to get started? Read one of our previous posts on how to team up with a copywriter. https://emailgarage.wordpress.com/2011/09/29/want-to-maximize-response-team-up-with-your-copywriter/ 2. Include relevant user-generated […]