Luc Robijns, en direct du salon Online 2008 à Paris Internet prend une place de plus en plus importante dans le travail quotidien des professionnels. En conséquence, les annonceurs français du B to B renforcent remarquablement leurs investissements sur ce média. En moyenne, 10 % de leur budget publicitaire a été dépensé en ligne (e-pub, […]
Monthly Archives: May 2008
Les grands annonceurs français du B to B dépensent 10 % de leur budget publicitaire en ligne
May 29, 2008 – 1:25 pm
Online Expo 2008 – Paris, Intervention au séminaire E-mailing & Newsletter
May 28, 2008 – 6:28 pm
Benoit – Live from Paris online Expo – La conférence de cet après-midi était un grand succès! Le débat a duré presque 2 heures et la salle était entièrement comble (plus de 200 places assises) avec une bonne quarantaine de personnes qui se tenaient debout dans le fond de la salle, sans compter celles assises sur […]
5 tips to write catchy subject lines
May 19, 2008 – 12:47 pm
In spite of any rumors to the contrary, email marketing is alive and growing. However, both promotional emails and email newsletters face a number of challenges in terms of deliverability, open rates and conversion rates. One essential element to the success of every email or newsletter is the quality of the subject line. Unfortunately, writers […]
Relationship Marketing Congress offered inspiration, trends and marketing passion!
May 11, 2008 – 4:15 pm
Jelle Quirynen, insights on the Relationship Marketing Congress in Belgium. Last week EmailGarage was present at the Relationship Marketing Congress organised by Stichting Marketing. It was a very busy day, presenting two EmailGarage sessions, participating in the Marketing Café, and visiting other speakers and discussions. We presented our MarketingSherpa Email Summit ’08 Revisited for the […]
9 tips for Landing Page design
May 7, 2008 – 3:48 pm
Landing page optimization can have a tremendous impact on your success rate. But it takes attention to detail and commitment. The time and effort taken to optimize landing pages will be returned many times in customer loyalty, improved conversion rates and higher return-on-investment. By developing the right look and feel of your landing pages, you […]
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